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ActivTrak

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Use Data to Transform How You Deliver CX

On Behalf of

ActivTrak

A webinar with Mark Englehart Evans, Jonathan Moran, Sri Narasimhan, and Wade Roush

 

This content was created by the speakers of this event.

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Providing a stellar customer experience (CX) is critical for competitive advantage in virtually every industry today. In this free webinar, Mark Englehart Evans of DBS Bank, Jonathan Moran of SAS, and Sri Narasimhan of CVS Health share strategies for delivering experiences that earn new business and build loyalty, including real-world examples.

In this webinar, you’ll learn:

  • How digital transformation impacts CX.
  • How real-time analytics support groundbreaking experiences.
  • Why empowered employees are essential for providing top-quality CX.
  • Why it’s important to ensure that customers have a “voice” in operations.
  • What to keep in mind about trust, privacy, compliance, and other issues.

MIT SMR Connections

Content Sponsored by SAS

About the Authors

Mark Englehart Evans is executive director and head of experience strategy for the Transformation Group at DBS Bank. Jonathan Moran is head of MarTech solutions marketing for SAS. Sri Narasimhan is vice president and head of enterprise customer experience for CVS Health. Moderator Wade Roush is a business and technology journalist.

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